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Night Vision Riflescopes
Day-Night Systems
Night Vision Monoculars
Night Vision Goggles
Digital NV products
Telescopic Sights
Prism Sights
Red Dot Sights
Laser Boresights
Accessories
Objective Lenses

About

ABOUT BERING OPTICS

The starting point of Bering Optics may be considered the creation of Gen I night vision binocular in 1998 that laid the foundation for the entire class of night vision devices offered in the marketplace under well known brands. While the Bering Optics brand appeared as an independent brand much later, the accumulated experience working on OEM projects served as a solid foundation for the development of new products. The evolution of the Bering Optics from the OEM specialist, known in the narrow circles, to an independent market participant was dictated by the necessity to have a test lab and a kind of proofing ground for pilot production to test new ideas and products before they could be offered to the large OEM businesses. At a certain point it became evident that a good number of products, which are of interest to us and our potential customers, did not interest large brands, therefore they would not be introduced in the market place and it was decided to bring them to the market under our own private label . It happened in 2009, in the midst of subprime mortgage crisis, which left a certain mark on the formation of Bering Optics as a company and new brand.

The brand-name logo symbolizes the phenomenon, which the American risk analyst Nassim Taleb described as Antifragility in business: «Some things benefit from shocks; they thrive and grow when exposed to volatility, randomness, disorder, and stressors and love adventure, risk, and uncertainty. Yet, in spite of the ubiquity of the phenomenon, there is no word for the exact opposite of fragile. Let us call it antifragile. Antifragility is beyond resilience or robustness. The resilient resists shocks and stays the same; the antifragile gets better».

In general, the establishment and development of Bering Optics is consistent with the general trend in the global market of 21st century, where in the environment of excess production capacity and financial deflation, there is demand for companies with an unusual way of thinking, ability to constantly generate fresh ideas and offer a wide range of original products. Enthusiasm, knowledge and creativity of small companies gives an advantage over larger players, despite the size and capitalization of the latter. Although there is evidence to the contrary.

In the event our customers demand a small batch of special edition products or an exclusive modification of certain products with special features, we are ready to satisfy the wishes. This flexible approach allows us to outperform our larger and more known competitors. The current Bering Optics product line includes over 100 unique items including night vision and thermal optics, telescopic and red dot sights and an extended line of various accessories to be paired with the products.

To ensure customer satisfaction, all products come with the Limited Lifetime Warranty. There is a customer supportive website, www.beringoptics.com, featuring complete product information, including key specifications and photos.

At the present moment we are at our most fruitful and exciting stage of growing and developing as a brand and as a company. We welcome new dealers to join our dealer and distributor network. We are committed to excel and stand behind our products.


WHAT CUSTOMERS SAY ABOUT US AND BERING PRODUCTS*

"Just have checked it with my new airgun - the perfect solution, for that price it is a better product than UTG and other China clones, looks like Hawke series, but double cheaper (saving the same quality of product and features)."
By Goosehunter

"I've been using it for almost a year - no problem for shooting up to 300 yards in total darkness. The best one on it's class! Second plus gen is normal for shooting at night, nobody needs gen 3 for obtaining good results in total darkness - save money and get an optimal product by its quality and efficieny"
By Leonardo from TX, USA.

"This is the finest prismatic I have ever had the chance to use. Don't let the low cost fool you this is scope is nothing but fantastic. two bad I received one for a gift, I won't have sent it back, had I know what I do now. it is so good that it works fine even with no batteries. In low light,like in the shadows or at dust then you need the batteries. otherwise the batteries don't help must the scope is that good, it has kind of a mil-dot system. that works well out to four hundred yards. I really wish I never sent the extra back.
By Rob from FL, USA
*Original spelling and punctuation maintained

"Definitely a winner of a product at a good price! Excellent optics in a compact package. Kicks the snot out of an EOTech one on one, plus add their 3 power unit, no comparison in the bulk, weight and price. And, the graduated dot system makes this product rise above not only the EOTech but even the A Cog as well."
By Thomas from WI, USA

"Bought for my son in law to replace cheap prism sight. Mounted on his AR and the difference was like nite and day. Good upgrade very clear almost as good as my hi priced Aimpoint. I would purchase again. Looking forward to a trip to the range with him to try it out"
By PAPA2 from NM, USA

"Best night vision on the market, excellent service from both b&h and Bering optics."
By Ethan Hunt

This is an amazing value it far exceed my expectations. With less than a half moon I could see clearly a couple hundred yards out without any ir light. In total darkness the IR light lit up very well over 100 yards. The HiPo 4.3x zoom is excellent for observation but slightly difficult to use for walking around.
By Apdc06, from MN, USA

 

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